The Ghana Auto Awards is conducted by professional auto engineers sourced from across the country who are dedicated to ensuring that the awarding process is carried out with utmost objectivity, credibility, and integrity. By its nature, Ghana Auto Awards includes new vehicles not manufactured in the country and excludes others whose availability may be limited in its Edition. The Ghana Auto Awards is an initiative of Xodus Communications Limited: organizers of the Ghana Oil and Gas Awards.

The purpose of the Ghana Auto Award among others is to provide consumers with sound, comparative information on vehicles that are new to the market by selecting the best new vehicles in the various categories, the Economy Vehicle of the Year as well as an overall Car of the Year. A “Best New Technology” award and the “Best New Design” award will also be chosen.