Funding Support

The final participants shall have the opportunity to bid for the grand prize of GHc 30,000 through voting (At no cost) by the Ghanaian public constituting 25% and the verdict of the jury constituting 75% to determine the ultimate winner through a live show to be telecast live on all approved social media channels.

The Winner, First Runner Up and Second Runner Up shall have the additional opportunity to pitch their businesses to private equity funds, venture capital funds, angel investors, and other institutional investors that the PITCH has identified as Strategic Partners for this competition.

The three finalists will have the opportunity to raise debt or equity from the sources that will be made accessible to them by the PITCH

The Prize

The Winner can apply the grand prize of GHc 30,000 to only the following costs of doing business:

  • Purchase new machines, software or technology to drive business growth
  • Purchase additional raw materials for production
  • Technical Assistance for testing market potential of a promising product, service, or technology
  • Equipment purchase and/or working capital to undertake expansion of existing product or service to cater to a larger market or off-takers
  • Cost of Technical Advisory Services for Commercial investment attraction activities
  • Funding to undertake research and analytics on markets, competitors, and sector trends.
  • Funding to undertake export promotion activities for products or services
  • Support for Marketing of products, or a service; especially social media marketing

Ineligible Costs

The Winner shall not utilize funds from the GHc 30,000 grand prize on any of the following activities 

  • Purchase of a new car whether personal or for the company
  • Funding any illegal activity as proscribed by the Laws of Ghana
  • Sales or distribution of cigarettes or alcohol products
  • Payment of salary arrears or existing debts
  • Travel expenses on leisure, holiday or vacations including hotel bills or air tickets
  • Donations to 3rd parties in any form whatsoever
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